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Shop New Arrivals

Get the latest drops from soulPhoodie — unapologetically Black-owned kitchen and lifestyle goods that blend culture, flavor, and everyday function. From bold new aprons and linens to statement bags and fresh apparel, these pieces are made for cooks, creators, and culture shapers who bring the heat everywhere they go. Each drop celebrates the rhythm of Black food culture with limited runs, signature patterns, and designs you won’t find anywhere else. Serious sauce. Real flavor. Don’t miss what’s next from soulPhoodie.
Classic soulPhoodie Skillet Logo Tee - soulPhoodiestore
Classic soulPhoodie Skillet Logo Tee - soulPhoodiestore
Woman wearing yellow soulPhoodie Logo T-Shirt shopping at outdoor market with fresh produce.
QUICK BUY
Classic soulPhoodie Skillet Logo Tee $39.99
Three Black women laugh and cook in a kitchen, one wearing a bold yellow soulPhoodie hoodie holding a cocktail.
Three Black women laugh and cook in a kitchen, one wearing a bold yellow soulPhoodie hoodie holding a cocktail.
Black man in a yellow soulPhoodie hoodie chats with a woman in front of a colorful taco truck on a sunny day.
QUICK BUY
soulPhoodie Logo Hoodie with Afro Skillet Design $59.99
Woman indoors holding tote bag with black skillet afro soulPhoodie logo near kitchen counter.
Woman indoors holding tote bag with black skillet afro soulPhoodie logo near kitchen counter.
Woman carrying cream tote with “Blessed & Highly Flavored” text by soulPhoodie while walking outside.
soulPhoodie Canvas Tote – Blessed, Bold & Built to Last $19.99
Chris Ofili Afromuses tea towel by soulPhoodie on table beside flowers, showcasing Black art design.
Chris Ofili Afromuses tea towel by soulPhoodie on table beside flowers, showcasing Black art design.
Chris Ofili Afromuses tea towel by soulPhoodie featuring a bold Black portrait printed on 100% linen.
Afromuses Tea Towel – Chris Ofili’s Man Portrait in Linen $29.99
Three African-inspired wine bags from soulPhoodie featuring bold circular patterns and rich colors on a rustic wooden table
Three African-inspired wine bags from soulPhoodie featuring bold circular patterns and rich colors on a rustic wooden table
soulPhoodie wine bag with bold concentric patterns beside a glass of rosé and a bottle of Black Girl Magic wine.
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soulPhoodie Wine Bag – Handmade, Eco-Friendly & One of a Kind - color variant: Golden Rhythm
soulPhoodie Wine Bag – Handmade, Eco-Friendly & One of a Kind - color variant: Midnight Tide
soulPhoodie Wine Bag – Handmade, Eco-Friendly & One of a Kind - color variant: Black Sunburst
soulPhoodie Wine Bag – Handmade, Eco-Friendly & One of a Kind $12.99
Woman wearing the Daddy Bob Apron by soulPhoodie featuring bold African-inspired patterns and deep black pockets.
Woman wearing the Daddy Bob Apron by soulPhoodie featuring bold African-inspired patterns and deep black pockets.
Flat lay of the Daddy Bob Apron by soulPhoodie featuring bold African-inspired patterns and deep black pockets.
Daddy Bob Apron – Bold Geometric Cotton Canvas Kitchen Apron $49.99
Woman wearing the Susan Apron from Black-owned brand soulPhoodie featuring bright orange, green, and yellow patterns.
Woman wearing the Susan Apron from Black-owned brand soulPhoodie featuring bright orange, green, and yellow patterns.
Flat lay of the Susan Apron from Black-owned brand soulPhoodie with bold orange, green, and yellow prints and brown pockets.
Susan Apron – Vibrant Cotton Canvas Kitchen Apron with Pockets $49.99
Close-up of cook slicing onion while wearing the Cornbread Gold Apron from Black-owned brand soulPhoodie in a modern kitchen.
Close-up of cook slicing onion while wearing the Cornbread Gold Apron from Black-owned brand soulPhoodie in a modern kitchen.
Cornbread Gold Apron – Durable Cotton Canvas Kitchen Apron - soulPhoodiestore
Cornbread Gold Apron – Durable Cotton Canvas Kitchen Apron $49.99
Woman wearing a multicolor abstract apron with purple straps from Black-owned brand soulPhoodie in a modern kitchen
Woman wearing a multicolor abstract apron with purple straps from Black-owned brand soulPhoodie in a modern kitchen
Aravella Apron – 70s Retro Kitchen Apron Honoring Black Family Legacy - soulPhoodiestore
Aravella Apron – 70s Retro Kitchen Apron Honoring Black Family Legacy $49.99
Model wearing Beryl Apron by Black-owned brand soulPhoodie with bold abstract multicolor pattern
Model wearing Beryl Apron by Black-owned brand soulPhoodie with bold abstract multicolor pattern
Beryl Apron – Bold Abstract SoulPhoodie Kitchen Apron - soulPhoodiestore
Beryl Apron – Bold Abstract SoulPhoodie Kitchen Apron $49.99
Celebrating Black history, influence and culinary culture
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